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Founder & CEO,

FTF is a multi-faceted creative innovator, front man of the Black Eyed Peas, producer and entrepreneur who has been recognized by seven Grammy Awards, an Emmy Award, a CLIO Award, and the World Economic Forum’s Crystal Award.

His company is fusing the worlds of technology, culture, fashion, and AI (artificial intelligence), to offer stylish products including BUTTONS Bluetooth Wireless Headphones.

Additional business and creative content leadership roles include: founding equity shareholder in Beats Electronics; Co-creator & Partner in ill.i Optics eyewear; Executive Producer and Mentor on “Planet of the Apps”, a reality series with Apple; and co-authored a recently released graphic novel “Masters of the Sun-The Zombie Chronicles”, presented by the Black Eyed Peas and Marvel Comics.

In April, 2017 he completed season six of “The Voice” UK on ITV, and simultaneously announced plans to return in his starring role as a Coach on season seven in 2018. Earlier this summer he starred as a Coach on “The Voice Kids”, a new reality music competition series adapted for young people that also aired on ITV.

He currently serves as a Strategic Board Advisor to Atom Bank, the UK’s first mobile bank, and is a Co-Founder of Amuse, the world’s first mobile record company. As an innovation consultant with a passion for merging the worlds of technology and design, previously served as Chief Creative Officer of 3D Systems, and Director of Creative Innovation at Intel. He also created EKOCYCLE, a sustainable fashion and accessories brand in partnership with The Coca-Cola Company.



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